Saturday, October 2
Jack Daniels makes a poor decision...
Ok, I've been drinking Jack Daniels Old No. 7 since I was about 16 years old. It has always been the same, great Whiskey, always with a good kick and good taste.
Now Jack Daniels, with little fanfare, it's not even mentioned on their website, has changed Old No. 7, dropping it from 86 Proof to 80 Proof. They say this gives it a sweeter flavor they say, that people prefer. What they don't say is that Jack Daniles has been avavailable in 80 Proof as Green Label for years. If it was so preferred, why wasn't it their top seller? Instead it was always next to at least three times as many black label bottles, seems to me that folks didn't prefer it, and this is just a way for Jack Daniels to make more money on their product. More dilution means more bottles per barrel, more profit. Less taste.
Here is a petition to bring Old No. 7 back to 90 proof, it's original formula:
Sign The Jack Daniel's Petition
Here is a link to Jack Daniel's customer feedback:
Jack Daniel's Tennessee Whiskey-Contact Us
Now Jack Daniels, with little fanfare, it's not even mentioned on their website, has changed Old No. 7, dropping it from 86 Proof to 80 Proof. They say this gives it a sweeter flavor they say, that people prefer. What they don't say is that Jack Daniles has been avavailable in 80 Proof as Green Label for years. If it was so preferred, why wasn't it their top seller? Instead it was always next to at least three times as many black label bottles, seems to me that folks didn't prefer it, and this is just a way for Jack Daniels to make more money on their product. More dilution means more bottles per barrel, more profit. Less taste.
Here is a petition to bring Old No. 7 back to 90 proof, it's original formula:
Sign The Jack Daniel's Petition
Here is a link to Jack Daniel's customer feedback:
Jack Daniel's Tennessee Whiskey-Contact Us
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